The New Face of Advertising in Spain

A little known and even less advertised government project plans to do away with television advertising on state owned channels in Spain sometime next year.

How it will compensate them for the loss of revenue is not quite clear yet.

One thing I am absolutely confident of is that private television companies are opening bottles of champagne to celebrate the news as it will mean more revenue for them and less cost. They will be able to stretch 1 hour and 45 minutes of film to 3 hours with the obvious consequences that people will switch off whatever they are watching because they cannot remember what it was about in the first place.

So, all in all good news for viewers, publishers, gymnasiums and society’s health in general. Effective advertising in future will be channeled via the internet so why not start now by listing your company on www.servicesdirectspain.com for as little as 55€ per year.

WHY ADVERTISE ON THE INTERNET?

If a man can write a better book . . . or make a better mousetrap, than his neighbour, though he build his house in the woods, the world will make a beaten path to his door.

[Emerson]

That was true at the time of Emerson, now if you do not advertise on the internet no-one will beat a path to your door.

It is a must for everyone to be ‘out there’ where google bots roam the invisible space. There are clear signs that the property market is picking up especially in inland Andalucia. We have had a couple of enquiries with people looking for 2/3 bedroom fincas with pool for around 325,000 euro. So if anyone on the Costa del Sol wants to sell upload your property on www.propertiesdirectspain.com . Niki Taylor